# Luminary Studio > Luminary Studio is a creative agency working in brand identity, web design, art direction and packaging for companies that care about craft. We craft brands that feel inevitable. Contact: hello@luminarystudio.me | Site: https://luminarystudio.me | Brief: https://luminarystudio.me/brief ## What the studio does - **Brand Identity** — Logo systems, visual language, brand guidelines, and the strategic foundation behind every mark. - **Web Design** — Responsive sites built for speed, clarity and the journey a visitor actually takes. - **Art Direction** — Visual storytelling across photography, campaigns, and content that holds attention. - **Packaging** — Physical brand expressions, from shelf presence to the moment a box is opened. - **E-Commerce** — Shopify and custom storefronts, product pages and checkout journeys that earn the sale. - **Copywriting & Localisation** — Copy written for the reader in their own language rather than run through a translator. ## How the studio works 1. **Discover** — Deep strategic immersion into your brand, audience, and market position. 2. **Define** — Crafting the visual and verbal language that becomes your brand's backbone. 3. **Deliver** — Pixel-perfect execution across every touchpoint, tested and refined. The studio takes a limited number of projects each year, so every engagement is built from scratch rather than assembled from a template. ## Selected work - [Chloe's — Elevating a Personal Brand](https://luminarystudio.me/work/chloes/): A complete branding and website design for Chloe's — transforming a personal vision into a refined digital identity that resonates with a discerning, style-conscious audience. Sector: Lifestyle & Personal Brand. Services: Branding, Web Design, Art Direction. Year: 2025. - [Mindful Crumb — Radical Transparency in Nutrition](https://luminarystudio.me/work/mindful-crumb/): A complete brand identity, e-commerce platform, and packaging system for a Porto-based clean-label supplement company built on the philosophy of one ingredient, nothing to hide. Sector: Health & Nutrition. Services: Branding, E-Commerce, Packaging. Year: 2024. Live site: https://www.mindfulcrumb.com/. - [Romeo — Luxury Pet Care, Redefined](https://luminarystudio.me/work/romeo/): Brand strategy, e-commerce design, and product packaging for a premium cat care line that treats feline companions with human-grade standards and unapologetic luxury. Sector: Premium Pet Care. Services: Branding, Web Design, Packaging. Year: 2025. - [Leirós Consulting — One Firm, Read Four Ways](https://luminarystudio.me/work/leiros/): Brand and website for a consultancy that opens US companies and US bank accounts for founders who live somewhere else. Four languages, each one written rather than translated. Sector: Corporate & Financial Services. Services: Branding, Web Design, Copywriting, Localisation. Year: 2026. Live site: https://leirosconsulting.com/. - [Napex — Merchant Services, Made Legible](https://luminarystudio.me/work/napex/): Brand and website for a Miami consultancy that audits how a business takes payment — terminals, processing rates, hardware, settlement — and rebuilds it for margin. Sector: Payments & Merchant Services. Services: Branding, Web Design, Art Direction. Year: 2026. Live site: https://napexsolutions.com/. - [D’Lux Space — A Luxury Outlet With Four Front Doors](https://luminarystudio.me/work/dlux-space/): Storefront design and art direction for a European fashion outlet selling designer labels at outlet prices, trading in euros across four markets. Sector: Luxury Fashion Retail. Services: E-Commerce, Art Direction, Shopify Theme. Year: 2026. Live site: https://dluxspace.pt/. - [Zoe — One Message Instead Of Five Apps](https://luminarystudio.me/work/zoe/): Product site for a health companion that reads a wearable, a calendar and a food log, then sends one morning message telling you what today should look like. Sector: Health & Consumer Software. Services: Product Design, Web Design, Brand. Year: 2026. Live site: https://meetzoe.app/. ## Journal - [My Shopify website isn't getting any sales: four numbers already in your admin](https://luminarystudio.me/journal/shopify-admin-numbers/): Four numbers already in your Shopify admin that explain why traffic arrives and nobody buys, what each one tells you, and the order to read them in. Published 2026-09-24. - [What makes a website feel human instead of AI-generated](https://luminarystudio.me/journal/ai-built-websites/): Four checks a small business owner can run on their own homepage before lunch, in the order a stranger runs them, and the one to fix first if you only have two hours. Published 2026-09-21. ## Questions people ask **What does Luminary Studio do?** Luminary Studio is a creative agency that builds brand identities, websites, packaging and e-commerce storefronts. Work runs from the first strategy session through to a shipped, live site. **What services does Luminary Studio offer?** Brand identity, web design, art direction and packaging are the four core services. Shipped work also covers Shopify and custom e-commerce, copywriting, and localisation across several languages. **Which companies has Luminary Studio worked with?** Seven projects are published: Mindful Crumb (clean-label nutrition, Porto), Leirós Consulting (US company formation, four languages), Napex (merchant services, Miami), D’Lux Space (luxury fashion outlet, Portugal), Zoe (health software), Romeo (premium pet care) and Chloe's (personal brand). **What markets does Luminary Studio work in?** Live client work runs in Portugal and the United States, with sites published in English, Spanish, Portuguese and Serbian. **How does Luminary Studio work?** Three stages: Discover, Define, Deliver. The studio takes a limited number of projects each year so every engagement is built from scratch rather than from a template. **How do I start a project with Luminary Studio?** Email hello@luminarystudio.me, send a message on Telegram, or fill in the brief at https://luminarystudio.me/brief. Every engagement starts with a conversation. ## Full detail - [Every case study in full](https://luminarystudio.me/llms-full.txt) - [Work index](https://luminarystudio.me/work/) - [Sitemap](https://luminarystudio.me/sitemap.xml)